No. 41 — Stay in touch!
Today is October 6, 2022, and you're reading the newsletter from Médianes.
We'll get in touch today.
Hello, everyone,
And welcome to the 150 new subscribers to this newsletter! Journalists, project leaders, and media enthusiasts—many of you discovered us through a Twitter thread about current job opportunities.
Are you looking for a job, internship, or work-study program in the media? Do you have an opportunity to share with the 1,500 subscribers to the newsletter?Médianes We’re launching a dedicated section on our website. Feel free to contact us by replying to this email.
Speaking of reaching out, Marine Slavitch shares three tips and practical examples to make it easier for your audience to get in touch with your media outlet. Secure forms, FAQs, and contact pages are on the agenda.
Enjoy the read,
— Marine Doux and Baptiste Thevelein
Why not?
Ideas for Your Media
Because it allows readers to report an error in an article, resolve a subscription issue, or submit topic ideas, the “Contact” section must be accessible and easy to read for everyone. To help you avoid getting lost in a maze of email addresses, here are our top tips.
Forward Requests
The Bristol Cable is sort of like the Marie Kondo of the media. This independent local newspaper directs every inquiry to the appropriate channel to ensure that questions are addressed correctly. We especially love their “Complaints” section, which even echoes the newspaper’s mission statement: “We view complaints as an opportunity to learn and improve the quality of our journalism and the content of our publication for the future.”
Anticipating Needs
Vous avez beaucoup de réponses à apporter ? Devinez donc les questions ! Et pour être certain·e de ne pas gaspiller son temps, direction la Foire Aux Questions. Celle de la newsletter d’actu Brief.me a le mérite d’être ultra complète sur les questions d’abonnement. Côté rédaction, si vous en avez assez de recevoir de piètres propositions de sujets, jetez donc un œil au guide « Comment se faire refuser un projet » élaboré par Silvain Gire chez Arte Radio. Attention, c’est piquant.
Protecting Your Sources
Avoid sending sensitive information via regular email. To ensure the anonymity of its whistleblowers, the Normandy-based investigative news outlet Le Poulpe has implemented an encryption system for communications through its contact form. By the way, have you heard of SecureDrop? This open-source application allows for the secure sharing of documents by masking the sender’s IP address. Mediapart and Disclose have already adopted it.
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From the studio's perspective
Spotlight on a project we completed
Off to Mayotte! After Saint-Malo, the Vercors, and Belleville, we’re thrilled to launch the marketing campaign this fall for a new issue of *Pays*, the magazine of which we are the proud co-founders.
How can you pass the time while waiting for a magazine to arrive? Want a behind-the-scenes look and an exclusive discount? *Pays*, the journalistic guide that tells the stories of different regions through the voices of those who live there, is launching an email alert and a launch page for its fourth issue. To get an early look at the project’s progress and take advantage of a special price, sign up now.
CHRISTELLE PERRIN | MÉDIANES, THE STUDIO
On Our Radar
Our market monitoring to support your projects
DELPHINE SOULAS-GESSON / STRATEGIES
REVITALIZING THE MEDIA
In Marseille, the Mediavivant team produces investigative reports that are narrated aloud. On stage, the journalists invite their sources to share their stories live, in a venue open to everyone. The goal? To regain the trust of an audience that has turned away from the news. Médianes, the studio, supported the team during its launch.
ALEX PERRY / MASHABLE
GOOD VIBES ONLY
When someone recommends a place to you, have you ever wondered what kind of vibe or atmosphere it has? Now, this phenomenon has a name: the “vibe check,” and it will soon be a Google feature. In fact, Google Maps is getting ready to launch its own “vibe check” to better appeal to Gen Z. Ready to pass the coolness test?
On medianes.org
It's homemade
MARINE SLAVITCH / MEDIANES.ORG
SUBSTACK—WAS IT A GOOD IDEA?
On the one hand, the prospect of a new source of revenue while building closer ties with their audience. On the other, increased risks of job insecurity, burnout, and an obsession with numbers. From the journalists’ perspective, how should we assess the launch of their independent newsletters? Five key takeaways from the Columbia Journalism Review’s study on the Substack newsletter platform.
In Brief
That way, you'll know
→ The eco-friendly newsletter “Vert” has 20,000 subscribers and is launching its first audience survey.
→ A podcast that sets out to meet the residents of the Cévennes? That’s the goal of *Pourquoi t’es là?*, which is currently running a crowdfunding campaign.
→ The feminist and arts magazine Censored is now accepting pre-orders for its new issue, “Responses to Violence.”
→ Contexte, Le Parisien, Reporterre… these media outlets are hiring—check out their job openings!
See you on October 20!
We know this back-to-school season is really hectic, so just know that we’re here for you all the way. Please feel free to share your plans, ideas, and suggestions with us—it’s always a pleasure to hear from you.
Take care of yourself and your media.
— THIS NEWSLETTER WAS PREPARED BY MARINE SLAVITCH, BAPTISTE THEVELEIN, AND MARINE DOUX, IN COLLABORATION WITH JULIETTE CAHEN, PAULINE BUTEL, AND CHRISTELLE PERRIN.
MEDIANES.ORG — STUDIO.MEDIANES.ORG
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