No. 48 — It's Hot
It's January 19, 2023, and you're reading the newsletter from Médianes.
Today, let's get moving
Hello, everyone,
In our latest issue, we invited you to our back-to-school party. Originally scheduled for tonight, we’ve decided to postpone it due to current events. The party has been rescheduled for February 16—same time, same place. We’ll tell you more below.
In this issue, we feature an interview with Jean Abbiateci, founder of the newsletter platform Bulletin, about turning a newsletter into a printed book. And in our roundup, you’ll find job openings, events, and even a contest.
Finally, this week we’d like to welcome Mathilde Carlier, who is joining the team asMédianes an intern! Mathilde is (soon to be) a graduate of Audencia SciencesCom in Nantes.
Enjoy the read,
— Marine Doux and Baptiste Thevelein
Why not?
Ideas for Your Media
Ready to shake up your routines? It’s time to steer your project toward a sustainable model. Editorial, technical, communications… Three concrete and easily implementable solutions for addressing the challenges posed by the ecological crisis within your media organization.
Adapt the editorial
A cross-cutting approach to climate issues is the first point addressed in the Charter for Journalism That Meets the Challenge of the Ecological Emergency. The Christian daily La Croix, a signatory to the charter, has just undergone a transformation that involves integrating environmental coverage into its business section. “Fundamentally, the economic sphere is the key pivot,” explains Jérôme Chapuis, the newspaper’s editor-in-chief, to Vert.
Create an Eco-Friendly Website
Who says an eco-friendly website has to be ugly and clunky? Align yourself with your values by reducing your own environmental impact. Some best practices to adopt include: choosing a green hosting provider, minimizing code, and opting for a clean, minimalist design. The result? Pages that load faster and a better user experience.
Demonstrate transparency
To reduce your emissions, there’s nothing like measuring them. Several tools can help you, such as the Carbo website, the Ecotree calculator, or this chart created by Le Monde’s video department. Then communicate how you’re putting your vision into action by publishing a sustainability report. At the Norwegian group Schibsted, this also takes the form of an impact report.
From the studio's perspective
An evening to get to know each other
Due to current events, we have decided to postpone our back-to-school party scheduled for January 19.
Same time, same place: The event will take place on Thursday, February 16, 2023, starting at 7:30 p.m. at L’Impasse (11th arrondissement, Paris).
? RSVP: Will you be able to join us this time? Please confirm your attendance using this form.
What's on the agenda? Organic wines, craft beers, cocktails, and appetizer platters to enjoy while mingling. Marketing, strategy, creativity: Do you have a project but can't join us? Drop us a line!
PHOTO: BAR L’IMPASSE
On Our Radar
Our market monitoring to support your projects
MARION WYSS / THE AUDIENCERS
THE FAIR PRICE
A dynamic paywall with variable pricing? That’s the gamble The Atlantic magazine is taking this new year. Its stated goal: “to determine the price ceiling for its subscriptions, increase its revenue per reader (ARPU), and encourage subscription renewals.” ” Prices range from $60 to $100 depending on readers’ likelihood of subscribing, as calculated based on their behavior on the site.
CORENTIN CHABOT / LIBÉRATION
LIVE RETIREMENTS
On Twitch, streamer Jean Massiet breaks down the pension reform for 18- to 35-year-olds. Because the new generation is interested in these issues. “They’re turning away from the traditional and usual channels of politics: political parties and unions. […] The key is not to treat young people like idiots or schoolchildren.”
On medianes.org
It's homemade
MARINE SLAVITCH – MEDIANES.ORG
TURN YOUR NEWSLETTER INTO A PHYSICAL PRODUCT
Jean Abbiateci is the founder of Bulletin, an optimistic newsletter platform launched in 2020 that now includes a training studio. In this interview, he tells us about the launch of *Dico des mots extraordinaires* (Dictionary of Extraordinary Words), a book compiling the best of the favorite column from subscribers to his free newsletter.
In Brief
That way, you'll know
→ L’Équipe, La Lettre A, Arte: These media outlets are hiring. Check out their job openings and many others.
→ The first edition of the Newsletter Festival, organized by Creatis, will take place on February 2 and 3 in Paris, featuring Climax, Kessel, Courriel, Cafeyn… and us!
→ Do you feel like a poet at heart? The nonprofit organization 10 pages au carré publishes and showcases poetry by the next generation.
→ For self-publishing enthusiasts, the Fanzinarium micro-bookstore in Paris carries more than 6,000 titles of cross-genre fanzines.
→ Radio France is launching a massive call for submissions aimed at aspiring podcast creators.
See you on February 2!
We’d like to take this opportunity to welcome the teams from the Bordeaux Press Club, Gens d’Internet, and L’Obs, as well as everyone who has recently subscribed to this newsletter.
Thank you for your messages and ideas, which helped shape this issue of the newsletter. Please feel free to share your feedback with us and let us know what topics you’d like to see covered in future issues!
See you on February 2 for the next edition. Until then, take care of yourselves and your social media.
— THIS NEWSLETTER WAS PREPARED BY MARINE SLAVITCH AND BAPTISTE THEVELEIN, IN COLLABORATION WITH MARINE DOUX, JULIETTE CAHEN, MATHILDE CARLIER, PAULINE BUTEL, AND CHRISTELLE PERRIN.
MEDIANES.ORG — STUDIO.MEDIANES.ORG
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