Incarnation
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Can media outlets use fictional characters to embody their journalism and reconnect with their audiences?
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At the Perugia International Journalism Festival, the Wikimedia Foundation shared how it's working to retain its readers in a web transformed by AI. A valuable insight for media outlets that depend on their direct connection with the public.
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The newsletter platform does not correct the imbalances in the media system: it reproduces them. A story of a great misunderstanding.
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Biographies allow readers to learn more about the journalists behind the stories. Mediapart and the New York Times explain how this tool is a way to strengthen trust and engagement.
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Influencers, hiring young talent, adapting existing content… Here's how several French and international media outlets took to video on social networks.
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To explain how they work internally, Arrêt sur images, Mosaïque and franceinfo tested different formats. Here's what they learned.