Baptiste Thevelein
I am the co-founder and CEO of Médianes, a strategy, design, and marketing studio dedicated to independent media, as well as a media outlet and network for the people who keep them going. I work with media executives on their strategic, digital, and organizational challenges: redesigning or building websites, structuring offerings, and developing business models.
Latest Posts
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Too many web projects get bogged down because they start with technology rather than strategy. Three examples of media site redesigns built on editorial, community, and an open-source tool.
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Our first impact report highlights our actions across three key areas: our media, our consulting studio, and our European commitment with the Sphera network.
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While it's important to make the most of summer to save lives and recharge your batteries, the summer period is also an opportunity to get back on solid footing from a managerial, organizational, and editorial perspective.
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Tribune. The States General of Information are opening; and our several years of experience with independent, emerging and/or activist media have given us some ideas.
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Creating and distributing an effective newsletter is an art that requires careful attention to detail, from deliverability to accessibility.
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For nearly three years now, the Médianes team has been experimenting with and using various tools for their daily work. We want to share these with you, perhaps to give you some ideas or spark a discussion!
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Direct public press aid amounts to approximately 100 million euros per year — most of which goes to large media groups. Beyond the Ministry of Culture, the notion of press aid covers numerous schemes, each with its own complexities.