TikTok
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Influencers, hiring young talent, adapting existing content… Here's how several French and international media outlets took to video on social networks.
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Violence, misinformation… the very nature of modern warfare calls on media to take a differentiated approach, whether to better serve their audiences or to ensure the wellbeing of their teams. Format, approach, tone, working conditions, tools: an overview of best practices.
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On TikTok, Kelsey Russell has been sharing her new passion for several weeks: reading the printed edition of the New York Times. Through her videos, she aims to reconcile the younger generation with print media. An initiative that hasn't gone unnoticed, particularly among the media.
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Everything you need to know about Web2day, the Nantes innovation festival for which we helped create a special media day.