A New Chapter
Hello, everyone,
It's been almost three years since Médianes was founded, and we've been helping media founders and executives grow their projects. We have plenty of wonderful surprises in store for you to celebrate this milestone, but until we can reveal everything, we wanted to share some great news with you.
We have launched a group support program, with the support of the Ministry of Culture! Our goal? To develop a program tailored to the needs and challenges of project leaders to help them scale up their projects.
We’re working on the strategy with Pauline, Mathilde is preparing the project launch, Christelle is developing the artistic direction… The entire team is mobilized to open this new chapter at Médianes, and we’re committed to building the program together with you! So if you’d like to join us on this adventure—as a participant or a contributor—the first step is to fill out this questionnaire. To learn more about what drives us, scroll down a bit 👀
Back to this issue. This month, we’re heading across the Atlantic to explore how certain local newsrooms are using AI, with Margaux Vulliet.
In the news: a new client, “L’Autisme & nous”; a new project with “La Déferlante”; the results of our work with “Veìr” and “Contexte”; and “Pays” getting into the Christmas spirit!
💂♀️ Marine Doux, Christelle Perrin, and Baptiste Thevelein will also be in London from the 23rd to the 26th. Are you in the area and want to grab a coffee? Get in touch!
Enjoy the read!
— Marine Doux and the team at Médianes.
MARGAUX VULLIET | MEDIANES
Using artificial intelligence in local newsrooms: key issues to understand
While in France the Ebra group announced plans to experiment with artificial intelligence before backing down, similar initiatives are multiplying in American local news outlets.
Since artificial intelligence (AI) became accessible to the general public in recent months, reactions have been mixed, ranging from excitement about the tool’s potential to fear that jobs will be replaced by machines. In the United States, local newsrooms are already using AI…
Margaux, a media and tech journalist, completed her work-study program at Médianes. After spending a year in BFMTV's Tech&Co department, she is currently in the United States exploring media initiatives.
From the media's perspective
OWEN HUCHON | MEDIANES
Show Your Papers — On the 1st
Love at first sight, breakups, and compromises. Natalie Thiriez, artistic director and co-founder of *1*, tells us the story of a close-knit yet tumultuous relationship between the magazine and its paper.
MARINE DOUX & PAULINE BUTEL | MÉDIANES
A support program to scale up
What is the Programme Médianes, and why are we so committed to taking on this project? Find some answers in a blog post co-authored by Marine Doux and Pauline Butel.
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⟶ A new website for Veìr Magazine
The new website for Veìr Magazine, a publication aimed at new gardeners, has been live for a few days now. We’re proud to showcase the team’s work on the visual identity, site structure, and subscription process. Learn more about this collaboration on the studio’s website.
⟶ La Déferlante's store gets a makeover
For the holiday season, the Médianes team redesigned the shop and subscription pages of the feminist magazine La Déferlante's website — with which we've been collaborating since its launch — to feature new Christmas specials.
⟶ Our first collaboration with L’Autisme & nous
We’re excited to announce the arrival of a new client: L’Autisme & nous, a social media platform dedicated to autism and powered by the nonprofit organization Le Silence des Justes. We’ll be working on design, technology, and strategy!
⟶ Contexte Celebrates Its 10th Anniversary
A professional political news outlet, Contexte is celebrating its 10th anniversary. New website, new identity, launch of new editions, events… Médianes was called on to help the media outlet communicate around this milestone and build new momentum worthy of its ambitions.
⟶ Pays Launches Its Holiday Campaign
The magazine *Pays*, which we co-founded, is launching its holiday campaign. Enjoy exclusive puzzles and bundles, and treat yourself to a calendar for the new year!
A project? An idea?
Marketing, strategy, design, transformation: Do you have a project? An idea? Take a look at our services and get in touch.
See you on Thursday, December 14, for the last event of the year!
See you very soon.
Médianes, the studio
This newsletter was prepared by Marine Doux and Juliette Cahen, in collaboration with Pauline Butel, Mathilde Carlier, Maëlle Ledu, Caroline Fauvel, Pénélope Blanchetête, Christelle Perrin, and Baptiste Thevelein.
