"What do you do there?Médianes"

JUNE 2025 ISSUE

"What do you do at ?Médianes"

Hello, everyone,

We hope you’re doing well as summer begins. As for us, we won’t hide our disappointment: the heat wave forced us to postpone the event scheduled for yesterday. We were really looking forward to seeing you all. It’s only a temporary delay—we’ll be in touch soon with a new date, under better conditions.

In the meantime, let’s dive into this edition of Coulisses. As we’re already getting ready for the new school year (and you probably are, too?), we wanted to take stock of our work and show you, in concrete terms, how we support independent media outlets—whether they’re emerging or well-established.

In this newsletter, we’ll be discussing crowdfunding campaigns, student journalists from “traditional” programs, the Sphera Open Call—our European mentorship program (applications close soon!) — and our appointment to the board of directors of Coop-médias.

Enjoy the read,

MATHILDE CARLIER, PROJECT MANAGER AT MÉDIANES

Behind the Scenes

POST OF THE MONTH

"What are you doing here?Médianes"

A few weeks ago, we told you about our new mission: to strengthen independent journalism. But in practical terms, what are we doing to achieve this? And how do we support the media on a day-to-day basis?

In this post, we’ll take a look at the different aspects of our business, particularly those related to our consulting studio: marketing, web, design, financing… Find out how we work alongside independent media outlets, whether they’re just getting started or already well-established.

From the media's perspective

OUR LATEST PUBLICATIONS

What if journalism student journalists were the most traditional?

BY MARINE SLAVITCH — MÉDIANES

“Journalism isn’t just about writing.” In this column, Marine Slavitch explores why young journalists would benefit from also taking an interest in the broader context of their profession—design, funding, distribution, audience… All of these are key skills for remaining independent in the face of funders, platforms, and algorithms.

Frugal web design: the art of doing more with less

BY OWEN HUCHON — MÉDIANES

While the file size of web pages has tripled over the past decade, some websites are taking the opposite approach: designing for lightness, simplicity, and accessibility. This “low-tech” approach addresses environmental concerns, as well as issues of independence and efficiency. It’s another way of thinking about digital design.

Our approach

STUDIO NEWS

Funding Your Media, the Other Way

Since 2020, we have been helping media outlets such as Fracas, StreetPress, and La Déferlante design and manage their fundraising, presale, and subscription campaigns.

We’ve even created a turnkey tool that makes it easy and affordable to create effective campaign pages. Engaging audiences, building loyalty, and establishing a sustainable model centered on your target audiences—a well-designed campaign makes all of this possible.

Learn about our approach and

Other News

• Our Web Expertise — We help media organizations create or redesign their websites. Design, UX, and technology: we combine our areas of expertise to design clear, useful interfaces centered on the user experience. Learn more about our web services.

• New Collaborations! — This month, we’re kicking off new projects with the teams at the podcast studio Louie Media, the travel media outlet Petaouchnok, and we’re also launching new projects with the teams at Les Jours, and Vinofutur, a media outlet that came through the Programme Médianes. On the agenda: web, design, marketing, management — we’ll tell you more very soon.

More than Médianes

CHECK OUT OUR OTHER NEWSLETTERS

The 10 links

In this newsletter, we’ve selected 10 essential links for anyone who wants to understand the media ecosystem, identify best practices, and anticipate the challenges facing the industry. Read the latest issue.

Strategy

Here, we offer in-depth and creative industry insights, as well as practical resources, to anyone who wants to create and innovate in the media. Read the latest issue.

Advertisements

THAT WAY, YOU'LL KNOW

→ Médianes joins Coop-médias

Last month, Médianes joined the board of directors of the Coop-médias collective project, represented by Marine Doux, alongside StreetPress, makesense, Politis, and other committed organizations.

→ Job Openings

We have two opportunities to join the Médianes team starting this summer or as early as September 2025: a work-study program in graphic design (UX/UI) under an apprenticeship contract, and an internship in communications. Discover the openings.

→ News about our training programs

Over the past few weeks, we held another session of our “Creating a Media Outlet” training program: six days focused on business models, marketing, and management. Sign up to be notified about upcoming sessions.

→ A European Call for Proposals

The Sphera Open Call,https://medianes.studio/formations/financement/qui, which enables independent newsrooms in Europe to produce documentaries with the support of our network, remains open until July 12. Do you know anyone who might be interested? Spread the word!

Got a project?

WE'RE HERE!

Marketing, strategy, graphic design, transformation: Do you have a project? An idea? Write to us. In the meantime, we’ll see you on July 31, 2025, for the next edition!

THE MEDIA WEBSITE — THE STUDIO WEBSITE

Médianes is on LinkedIn — Instagram — Bluesky