Part 1 — Getting Started
In line with our goal of providing free resources, here are some guides to help you structure and launch your media project.
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Defining a Business Model Centered on Audiences
Consulter cette fiche pratique : Définir son modèle économique centré sur les publicsA practical guide that provides an overview of existing audience-centered business models to help you define your own.
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Starting your media in 5 steps
Read this guide: How to Start Your Own Media Outlet in 5 StepsHave a media idea on your mind? Want to develop your existing project further? This guide is built progressively to help you structure your project and bring your idea to completion, step by step.
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Define your value proposition
View this practical guide: Defining Your Value PropositionA practical guide to defining your value proposition, the essential foundation for building your media's identity.
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Creating a Framework
Consulter cette fiche pratique : Construire un canevasA practical guide to create a canvas aligned with your personas, from which you can develop your editorial offer, value proposition and forge effective communication and marketing strategies tailored to your audiences.
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Defining Your Personas
Consulter cette fiche pratique : Définir ses personæA practical guide to understanding the nature and value of personas, and how to identify your audiences to define effective marketing strategies.
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Writing Your Manifesto
Consulter cette fiche pratique : Écrire son manifesteA practical guide to writing your manifesto, the text that defines your media's identity.
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Describe Your Project
Consulter cette fiche pratique : Raconter son projetA practical guide that covers the exercise of persuading and convincing others about your media project: the necessary conditions for being able to tell your project story, and a method for building your pitch.
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Creating a Reverse Schedule
Consulter cette fiche pratique : Construire son rétro-planningA practical guide to understand the method, best practices, and build your timeline to accomplish your tasks and develop your project step by step, every day.
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Creating Your Roadmap
Consulter cette fiche pratique : Construire sa feuille de routeA practical guide to learn the method, best practices, and build your roadmap to launch your project and develop it step by step in your daily work.
