Donations
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Trust isn't given, it's built. To create a trusting relationship with your community, highlight your values, transparency, and impact. Here's a selection of examples from independent European media to inspire you.
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At the Perugia International Journalism Festival, the Wikimedia Foundation shared how it's working to retain its readers in a web transformed by AI. A valuable insight for media outlets that depend on their direct connection with the public.
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By making its fundraising appeal more visible, Le Monde group opens a sensitive debate. Can a central player mobilize a vital lever for media without heightening economic tensions, at a time when AI and platforms are reshaping editorial independence?
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From The Guardian to La Croix, via StreetPress, Vert and The Kyiv Independent, more and more media outlets are relying on donations to strengthen their independence and engage their audiences. What if it were worth it?
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Each month, a member of our team shares their analysis of a media outlet they particularly appreciate. Under the spotlight for this edition, the independent local Nantes magazine Les Autres Possibles.
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Feedback from Éric Fottorino (Le 1), Johan Weisz (StreetPress), Juliette Quef (Vert) and Florent Peiffer (URBANIA France) during the launch evening of our book
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Unable to rely solely on subscriptions to fund an expensive photo essay on the A69 highway, Mediacités is asking its readers to contribute to making it happen through donations. A new initiative for the outlet, which yielded valuable lessons despite modest results.
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Hervé Kempf is the founder of Reporterre. Originally a magazine and later a website, Reporterre covers environmental news. He is the guest on the fourth episode of the first season of *Chemins*, the Médianes podcast.
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