Strategy
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Media outlets continue their digital transformation and strengthen their product teams. One might think traditional media operates like companies born after the digital revolution, but that would be a misunderstanding of the realities of media businesses.
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Ready to shake up your habits? It's time to steer your project toward a sustainable model. Editorial, technical, communication… Three concrete and easy-to-implement solutions for addressing ecological crisis issues within your media organization.
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Jean Abbiateci is the founder of Bulletin, a media outlet focused on optimistic newsletters created in 2020 that now includes a training studio. In 2022, he launches Le Dico des mots extraordinaires, a book compiling the best entries from the favorite section of his free newsletter subscribers.
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When the Advent calendar gives way to the year's schedule, it's time to get back to business. Year in review, roadmap, financial check-in, priorities to address… Come on, let's focus on what matters to plan the year's highlights without burning out.
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Léry Jicquel is the founder of Concentré Vélo, a newsletter about cycling culture news. He describes the different funding levers for his newsletter, from sponsorships to a job board to a Christmas catalog. At the heart of his strategy? A
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An unsubscription is a bit like a breakup. So let's spare the wounded hearts the lies, impossible compromises and endless discussions to better overcome these ruptures.
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